Archive for the ‘Blogging’ Category
Tuesday, February 23rd, 2010
Max New York life Insurance has launched a scholarship program called igenuis....OK friends this is the time to say 'so what'. Didn't Cashcow do a post some time ago about some HDFC Bank's scholarships!
The reason for writing abot the Max New York Life's effort is that they do seem to ...
Posted in Blogging, Insurance, Max New York Life Insurance | 2 Comments »
Thursday, April 2nd, 2009
Nationwide Insurance, an US based general and life insurance company has a range of multicultural ads in its kitty to appeal to people of different communities settled in the US.
Indians being one of the largest and most affluent groups of people are a major target audience of the Nationwide Insurance’s ...
Posted in Advertising, Blogging, Insurance, Loans, Uncategorized | No Comments »
Wednesday, November 19th, 2008
ICICI Prudential Life Insurance has launched Health Active for its customers to encourage preventive care.
Health Active is available free of cost and every ICICI Prudential customer is eligible to enrol for this programme.
This program consists of Health check-ups to understand current health status and set goals. It also gives online ...
Posted in Blogging, ICICI Prudential Life Insurance, Insurance, Life Insurance, Personal Finance, Social Marketing, Web 2.0 | No Comments »
Tuesday, July 1st, 2008
With so many companies in the financial domain and each one offering a bouquet of products and services I won’t be wrong in saying that the financial market resembles a crowded cross junction with too many roads and sign boards. The market is flooded with financial products be it banking, ...
Posted in Blogging, Financial Services, Personal Finance, Social Marketing | 2 Comments »
Tuesday, July 1st, 2008
I am happy to welcome Mr. Paurush Sonkar to Cashcow.in as a guest contributor. Paurush is an e-marketing specialist in the financial services sector, having spent more than 4 years in varied roles in some of India's leading financial services companies.We look forward to some insightful pieces from an industry insider on ...
Posted in Blogging | 2 Comments »
Sunday, June 29th, 2008
Expanding its presence in the online personal finance space, Apna Loan has launched Apnapaisa.com, a blog-format site that provides a platform for customers of financial products to express themselves and share their thoughts, knowledge and experiences. While this is certainly not the first site targeted at retail financial services consumers, ...
Posted in Blogging, Financial Services, Personal Finance | No Comments »
Wednesday, January 30th, 2008
Financial Services marketing professional, and occassional Cashcow.in contributor, Upendra Namburi has launched an interesting blog called Future Redefined. In his blog, Upendra tracks key trends and innovations that could potentially redefine the future of banking and finance.
Among his interesting work is an article about Social Lending, a subject we have ...
Posted in Banking, Blogging, Financial Services, Personal Finance, Social Lending, Social Marketing, Web 2.0 | No Comments »
Saturday, May 19th, 2007
Netbanker recently reported on a blog run by the Piedmont Credit Union. This is what they had to say about the blog:"One of the biggest questions surrounding financial institution blogging, is whether anyone would actually want to read one. We are firmly in the camp that EVERY bank, credit union, ...
Posted in Blogging, Social Marketing, Web 2.0 | No Comments »
Friday, March 30th, 2007
Forrester Research has recently released what is probably the first report on the ROI of Blogging. While we haven't had a chance to read the report, Charlene Li (one of the two reasearchers) has a post on the Forrester Blog which provides a pretty interesting account of how to measure ...
Posted in Blogging, Online Marketing, Social Marketing, Web 2.0 | No Comments »